Centenary Brand Guide

Click to download the Centenary Brand Guidelines

The standards for the Centenary University Brand Guidelines are intended to serve as a framework for creating strong and effective brand communication.

They are a source of guidance and insight for creating communications that engage and inform our audiences, while sending the messages over and over again.

We suggest that you:

  • Read through the guidelines to get acquainted.
  • Review them often, and refer to them frequently
  • Download a copy of the Brand Guidelines and print them for reference.

These standards function as rules, providing definition for acceptable ways to communicate. But overall, these standards are your compass – a tool to help you make good decisions as you create and evaluate work.

These guidelines govern the use and placement of the Centenary University logo, fonts, color palette, tag line, type treatment and formatting templates. Official logos can be found below.

Primary Centenary University Palette

Below is the primary Centenary University palette featuring the colors used in all publications, ads, and main university materials.

Centenary Blue

PMS: 282 C
CMYK: 100, 71, 10, 4
RGB: 0, 50, 98
Hex: #003262

Centenary Gold

PMS: 4525-C
CMYK: 23, 23, 56, 0
RGB: 200, 183, 131
Hex: #C8B783

Centenary Gray

PMS: Cool Gray 1 C
CMYK: 13, 9, 9, 0
RGB: 219, 220, 222
Hex: #DBDCDE

Secondary Centenary University Sub-palette

Below are the secondary Centenary University sub-palette colors used in specific marketing materials.

Secondary Blue

CMYK: 93, 62, 32, 12
RGB: 24, 90, 125
Hex: #185A7D

Yellow

CMYK: 0, 21, 100, 0
RGB: 255, 201, 7
Hex: #FFC907

Orange/Red

CMYK: 0, 85, 70, 0
RGB: 240, 78, 76
Hex: #F04E4C

Light Blue

CMYK: 70, 5, 10, 0
RGB: 27, 183, 217
Hex: #1BB7D9

Bright Green

CMYK: 43, 0, 100, 0
RGB: 159, 204, 59
Hex: #9FCC3B

Brown/Gray

CMYK: 60, 60, 60, 25
RGB: 99, 88, 85
Hex: #635855