Hackettstown, N.J., September 7, 2016 – Centenary University recently launched an innovative new website only three short months after the institution changed its designation to university status.
Visitors to Centenary’s website (www.centenaryuniversity.edu) will see something different as the new site reflects the beauty of the institution, properly portrays Centenary University’s brand and accurately communicates the vast educational benefits of a Centenary education. The interactive site increases the visibility of Centenary’s wide variety of leading programs and ensures that important information is easy to find for prospective and current students, parents, faculty and other users. Its features include a simplified menu, more powerful search function, and a great design that is easy for users to navigate and explore, whether they are using a desktop computer, tablet or mobile device. In addition, the site itself mimics the navigation that is used for a mobile product.
“A project of this size is a massive undertaking and usually would take 14 to 16 months to complete,” says John Meagle, Chief Marketing Officer at Centenary University. “We were able to produce it in just five months.”
Meagle began his career at Centenary University in July 2015 and spearheaded the website initiative from start to finish. He worked with executive staff members to analyze the key components of what they would like to see in a new site and hired a firm named FastSpot, a web design company located in Maryland, to build the frame of the site as a result of their feedback. Much of the additional legwork, including some content writing and design implementation was completed by the Marketing staff. Under Meagle’s direction, a drone video of the campus was created in advance of this project for use as the backdrop for the website. The Marketing Department also secured various fall and spring campus shots that were utilized to populate the site. A vital part of the project was developing multiple videos to provide perspective students with insight into what it will be like to be a student at Centenary University. Those watching the videos can hear and see why Centenary faculty and staff feel that the institution is one that prepares alumni for success.
“Our new website reflects the way today’s generation uses the web across a variety of platforms, and the timing is perfect, given our recent attainment of University status and our nearly 150-year old tradition of adapting to the needs of learners,” says Dr. David P. Haney, President of Centenary University.
A noteworthy area of the new site is the News & Media area. It allows the Marketing staff to highlight the accomplishments of Centenary’s faculty, staff, alumni and students to the world in a visually engaging manner. This area of the website will continue to grow as the Marketing staff will engage those constituencies to populate it with thought provoking material.
“I want to give special credit to Edwin Malave, Centenary’s Webmaster, and the rest of the Marketing staff, for their tireless work on this project,” says Meagle. “Edwin put in countless hours to ensure that the end product worked correctly. He was only able to do this because of his technical expertise and his ability to collaborate with other areas. Every time I would think of an innovative feature that I wanted to add to the site, he would turn that vision into reality”
Founded in 1867 by the Newark Conference of the United Methodist Church, Centenary University is an independent, coeducational liberal arts and career studies college distinguished by an accomplished faculty, small class sizing and diverse student body. Centenary is the only baccalaureate and master’s degree granting institution in northwest New Jersey.
Centenary University’s main campus is located in Hackettstown, N.J. with its equestrian facility in Washington Township (Morris County). The Centenary School of Professional Studies offers degree programs in the following locations: Parsippany, Edison, and at corporate sites throughout New Jersey. The School of International Programs recruits international students for study at Centenary and Centenary students for study abroad opportunities.