Andrew “A.J.” Plummer is a technology professional with a strong business and customer mindset. He currently works at Mars, Inc. focused on D2C eCommerce for the M&M’S brand.
Having built his first website at the age of 10, A.J. has seen the web change significantly over the past 25 years and has adjusted his own focus along with it. Coming from a technical background, he looks at many of the aspects of Digital Marketing with an engineer’s mindset and believes in getting the basics right first and always having a clear purpose and ability to test any action.
He holds a B.S. in Computer Science from Lehigh University and an MBA focused in Marketing, Finance and Management from New York University.