We CU Riding at Centenary University!
Bachelor of Science in Equine Studies: Equestrian Media and Public Relations
Develop communication skills tailored to the equine industry including marketing, journalism, and brand promotion.
The equine industry is as diverse and interesting as the incredible animals you will work with in our program
A career with horses
In addition to its strong academic foundation, Centenary’s Equine Studies program places an emphasis on real-world experiences. Internships are available at breeding and training stables, veterinary practices and clinics, therapeutic riding programs, equine publications, pharmaceutical companies, public relations and marketing firms, and lesson facilities.
In addition to your foundational work in Equine Studies, this concentration in Equestrian Media & Public Relations provides you with courses such as Business Management, Social Media Marketing, and Writing for the Digital World. Media experience prepares you with career options in the equine industry.
Your Future
Academic Advancement:
Next steps include MS in animal science, equine science, business/management, veterinary school prerequisites, PATH Intl. certifications, therapeutic riding credentials, or MBA.
Career Pathways:
Equine Marketing Specialist, Public Relations Officer, Journalist
Industry Outlook:
Communication roles are growing, particularly in digital media and social channels, as the industry modernizes.
Regional employers include
Centenary University Equestrian Center; Lord Stirling Stable; Seaton Hackney Stables; Bergen Equestrian Center; Monmouth Park; Meadowlands Racing & Entertainment; Rutgers Equine Science Center; therapeutic riding centers; veterinary/equine hospitals.
Salary Outlook:
$45,000 – $65,000
Getting Started
For New Jersey entry-level roles aligned to BS in Equine Studies: Equestrian Media and Public Relations, a reasonable starting range is approximately $35,000–$50,000, depending on role, licensure/certification, employer type, and prior experience.
Early Career and Progression
Approx. $58,000 midpoint at about five years, with higher earnings in specialized, licensed, technical, supervisory, or high-demand settings.
Approx. $75,000 average or attainable mid-career benchmark around ten years, especially for advanced credentials, management responsibility, or specialized practice.
*Salary and Outlook Data